Digital Marketing Account Manager

Pracovní nabídka

DIGITAL MARKETING ACCOUNT MANAGER - Client Services

Vizergy

Position Summary

The Digital Manager serves as the primary relationship owner and strategic point of contact for a portfolio of hotel clients participating in digital marketing programs and initiatives.

This role combines client relationship management, digital marketing expertise, performance analysis, project coordination, problem solving, and cross-functional collaboration to help clients maximize the value of digital marketing offerings.

Digital Managers are responsible for maintaining strong client relationships, reviewing digital performance, coordinating initiatives across multiple teams, resolving issues, communicating recommendations, and ensuring successful execution of digital marketing programs and services.

This role is part of a Prague-based team supporting U.S.-based hospitality clients while collaborating closely with colleagues and leadership across multiple countries and time zones.

Language Requirements

English is the primary business language for this role. All client communication, internal collaboration, documentation, training, and business operations are conducted in English.

Candidates must demonstrate exceptional written and verbal English communication skills suitable for direct interaction with U.S.-based clients, stakeholders, and leadership. This includes the ability to communicate professionally, clearly, and confidently in both spoken and written business environments.

Location & Working Model

This is a hybrid position based in Prague, Czech Republic.

Team members are expected to work from the Prague office on designated days determined by business needs and leadership guidance. Specific office attendance expectations may evolve as the organization continues to scale and develop its local operations.

This role primarily supports clients and stakeholders located in the United States and requires regular collaboration with U.S.-based colleagues and leadership.

Working Hours & Time Zone Alignment

This position supports U.S.-based clients and business operations.

Standard working hours are generally expected to be approximately 12:00 PM to 8:30 PM Prague local time in order to provide meaningful overlap with U.S. Eastern Time business hours.

Occasionally, team members may be asked to participate in meetings, training sessions, team events, or business activities that occur outside of standard working hours. Such instances are expected to be limited and driven by business needs.

Candidates should be comfortable working within a schedule designed to support collaboration with U.S.-based clients, colleagues, and leadership.

Primary Responsibilities

-Client Relationship Management

Serve as the primary point of contact for assigned hotel properties.
Build and maintain strong relationships with hotel leadership and key stakeholders.
Conduct recurring client meetings, performance reviews, and strategic discussions.
Translate digital concepts and technical recommendations into clear business language.
Manage client expectations through proactive communication and follow-through.
Identify opportunities to improve client satisfaction, engagement, and program adoption.
-Digital Performance Review & Program Execution

Execute and support digital marketing programs and initiatives.
Review hotel website performance, organic search visibility, local SEO performance, booking trends, and other relevant performance metrics.
Analyze performance data and identify opportunities, risks, and areas for improvement.
Present findings and recommendations in a clear and actionable manner.
Help clients understand performance drivers and optimization opportunities.
Ensure successful execution of program deliverables and ongoing initiatives.
-Cross-Functional Collaboration

Coordinate initiatives and projects across multiple internal teams.
Manage timelines, deliverables, follow-up actions, and stakeholder communication.
Partner with internal operational teams including SEO, Content, Web Production, Analytics, and other subject matter experts to support client success and operational excellence.
Facilitate communication between clients and internal departments to ensure successful execution of projects and initiatives.
Escalate issues when necessary and drive timely resolution.
Ensure initiatives remain aligned with client objectives and digital marketing program requirements.
Effectively utilize available resources and subject matter experts to solve client challenges and achieve desired outcomes.
-Strategic Client Support

Act as a trusted advisor rather than a transactional account manager.
Educate clients on digital best practices, platform capabilities, and digital marketing offerings.
Provide recommendations that support improved website performance, search visibility, user experience, and revenue outcomes.
Balance immediate client requests with long-term business objectives and program goals.
Advocate for client needs while maintaining alignment with program standards, capabilities, and priorities.
-Operational Excellence

Maintain accurate documentation of client interactions, recommendations, projects, and action items.
Follow established processes, service standards, and documentation requirements.
Manage multiple clients, priorities, and deadlines simultaneously.
Delegate appropriate tasks and follow-up activities to Coordinators when applicable.
Provide feedback on process improvement opportunities and operational efficiencies.
Contribute to team knowledge sharing and best practices.
-Problem Solving & Issue Resolution

Investigate client concerns, website issues, performance challenges, and service requests.
Utilize all available resources to identify solutions and drive issue resolution.
Coordinate cross-functional teams to address complex challenges.
Assess root causes and recommend sustainable solutions when appropriate.
Escalate risks and client concerns before they become significant issues.
Maintain professionalism and composure in high-pressure situations.
Consistent adherence to operational and service standards.
 

Required Qualifications

Experience in digital marketing, account management, customer success, hospitality, consulting, project coordination, or related fields.
Strong problem-solving and critical-thinking abilities.
Excellent verbal and written communication skills.
Ability to manage multiple projects and competing priorities.
Strong organizational and stakeholder management skills.
Ability to interpret performance data and communicate actionable insights.
Proficiency with Microsoft Office applications and business collaboration tools.
Ability to effectively utilize technology and AI tools to improve work quality, efficiency, and outcomes.
English proficiency at CEFR C1 level or higher is required.
C2 proficiency is strongly preferred.
Exceptional written and verbal English communication skills.
Ability to communicate professionally and confidently with U.S.-based clients, stakeholders, and leadership.
Ability to work within designated U.S.-aligned business hours.
Ability to collaborate effectively within a globally distributed team environment.
 

Preferred Qualifications

Bachelor's degree in Marketing, Business, Hospitality, Communications, or a related field.
Hospitality industry experience.
Experience supporting multi-location or enterprise-level clients.
Working knowledge of SEO, local SEO, website performance metrics, analytics, and digital marketing fundamentals.
Experience using Salesforce, Slack, Microsoft Copilot, and similar business productivity platforms.
Experience presenting to leadership-level stakeholders.
Experience supporting U.S.-based clients or organizations.
Experience working within international or globally distributed teams.
Experience collaborating across multiple time zones.