Wrike is a work management platform, intended to help teams organise their projects and work collaboratively in one place. with over 18,000 customers and over 880 employees based across San Jose & San Diego (California), St.Petersburg, Tokyo, Melbourne & Dublin!

Senior PPC Specialist

Wrike has opened a new office in Prague and we're looking for you to join our advertising team and help us with our ambitious growth plans.

In this role, you will be responsible for paid search campaigns for international campaigns that will help bring a high volume of new B2B customers to our unique work management platform.

To be successful, you will be hands-on work (we don't use agencies) with Google Ads preferably with international projects experience and working with higher marketing budgets (min. 40k USD/month).

Your manager will be Nadya Sharipova, Paid Acquisition Lead

What will you do?

  • Plan, implement and optimize various online marketing campaigns
  • Test ads and landing pages to increase the conversion rate
  • Run PPC campaigns (Google AdWords, Kenshoo, Yandex Direct, retargeting) to increase
  • Use scripts and other automatization for increasing efficiency
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
  • Manage the creation of large keyword lists.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, and different facets of paid search.
  • Conduct campaign analysis, reporting, and optimization (performance, statistics, messages)

What are we looking for?

  • min. 3 years’ experience with PPC or a strong interest to acquire PPC skills (Google AdWords, Kenshoo, retargeting platforms)
  • Experience with web analytics tools like Google Analytics.
  • Strong understanding of performance marketing channels and experience optimizing campaigns by relevant KPIs such as CPA, ROAS, etc.
  • Analytical mindset and creative thinker to strategize and execute on A/B tests within campaigns.
  • Great communication skills. You are capable of translating your data-driven insights into actionable recommendations.
  • Passion for exploring and testing new performance marketing channels.
  • Advanced Excel or any other BI tool experience if you are not an advanced user of Excel but as a minimum, you will need to know how to use lookups and pivot tables in Excel
  • Exceptional written and verbal communication skills
  • Advanced English
  • You’re ready to be assessed only by quota/plan fulfillment - straight in numbers

Additional skills that will help you stand out

  • Knowledge of HTML/JS/CSS knowledge or Python / R is a strong plus

What can you expect from us?

  • Flexible work schedules
  • 25 days of paid vacation
  • 5 sick days and 2 weeks of 100% salary compensation during illness
  • Free yearly public transportation card
  • 3,500 CZK meal vouchers per month, unlimited snacks and refreshments in the office
  • English and Czech language courses
  • 40,000 CZK personal budget for well-being, education, sports, and healthcare
  • 5,000 CZK extra for new parents
  • Multisport card contribution
  • Company mobile phone plans
  • Contribution to supplementary pension savings

Through the recruitment process, you'll be guided by Marlene Termannova

More about Wrike and our Prague office can be found at prague.wrike.com

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Wrike has a public-facing Recruiting Notice that has been drafted to meet applicable law and regulatory requirements (e.g., CCPA, GDPR, etc.). Our most up to date Recruiting Notice can be found here: www.wrike.com/security/recruiting.

Informace o pozici

Společnost
Wrike Czech, s.r.o.
Address
Plynární 1617/10, Praha – Holešovice
Required education: Bachelor's
Required languages: English (Proficient)
Benefits: Notebook, Flexible start/end of working hours, Meal tickets / catering allowance, Holidays 5 weeks, Company catering, Refreshments on workplace, Sick days, Occasional work from home, Corporate events, International conferences, Individual budget for personal growth, Launch of a completely new project
Listed in: Marketing, Media, advertising, and PR, Technology and development, Marketing analyst, Marketing Manager, Direct Marketing, Media Planner, Marketing specialist, Online Marketing
Employment form
Employment form: Full-time work
Contract duration
Contract duration: Permanent
Employment contract
Employment contract: employment contract
Employer type: Employer

Wrike Czech, s.r.o., Marlene Termannova